Presence Optimization Kit: Newsletter Email Funnel Template

October 25, 2021

Newsletter

This email funnel template is a welcome email template you will send right after they subscribe to your email. This is the first email your new subscriber will receive so make sure you clearly showcase what they can get/expect from being part of your newsletter.

Welcome Funnel

Consider this as your first few words to your subscriber. Thank them for taking the time to register for your newsletter. Remember, first impressions last.

TEMPLATE:

Hi there!

It really warms my heart to have the opportunity to welcome you to [YOUR BRAND]. It brings me great joy knowing that I have the opportunity to be part of your inbox.

Self Introduction

Show them a little bit about yourself – a bit of a background, if you will. It helps if you share how happy and proud you are of your current profession.

TEMPLATE:

I’ve always been a firm believer in [A PERSONAL TRAIT THAT MAKES YOUR BUSINESS SUCCESSFUL], and it’s exactly the reason why I got into this business. My goal is [WHAT YOU AIM TO PROVIDE], and I help striving individuals make the most of their assets by [HOW YOU CAN HELP THEM SUCCEED].

Newsletter 2

What They Can Expect

It’s always a good thing to manage their expectations. Give them a glimpse of what they can look forward to.

TEMPLATE:

One of the most important things that a successful brand can rely on is consistency. Which is why you can always expect to be in the know of the latest offerings and tips I have that can help you [HOW YOU CAN HELP THEIR BUSINESS/BRAND].

Your Resources

It’s a good thing to also add free resources if you have any.

TEMPLATE:

If you are interested in other details about the brand and what I do, here are some things to help you get started: [ADD A LINK TO YOUR LANDING PAGE, LATEST BLOG, ETC.].

What You Offer

Give them a general idea of what you can do for them. 1 – 2 sentences should be fine!

TEMPLATE:

I strive to provide [DEFINE YOUR SERVICES], as well as [DESCRIBE OTHER THINGS YOU CAN DO FOR THEM].

Final Message

This would be the perfect time to show how thankful you are, and add a little bit of encouragement so that they keep on supporting similar communities. Be open to messages and suggestions as well.

TEMPLATE:

It really fills me with gratitude knowing that I get to share spaces like this with you! I’d like to take the time to encourage you to keep showing your support to communities and platforms such as this.

Feel free to leave a message for any concerns and I’d be more than happy to help you out in any way I can!

Signature/Logo

Include your brand’s identity! Add your email signature. If you will use a logo, make sure to add Alt text that will link to your website/landing page.

Social Media Links

Indicate where your audience can reach you outside of your email, where they can also see some of your other work.

[Add links to your professional profiles].

Whole email template:

Hi there!

It really warms my heart to have the opportunity to welcome you to [YOUR BRAND]. It brings me great joy knowing that I have the opportunity to be part of your inbox.

I’ve always been a firm believer in [A PERSONAL TRAIT THAT MAKES YOUR BUSINESS SUCCESSFUL], and it’s exactly the reason why I got into this business. My goal is [WHAT YOU AIM TO PROVIDE], and I help striving individuals make the most of their assets by [HOW YOU CAN HELP THEM SUCCEED].

One of the most important things that a successful brand can rely on is consistency. Which is why you can always expect to be in the know of the latest offerings and tips I have that can help you [HOW YOU CAN HELP THEIR BUSINESS/BRAND].

If you are interested in other details about the brand and what I do, here are some things to help you get started: [ADD A LINK TO YOUR LANDING PAGE, LATEST BLOG, ETC.].

I strive to provide [DEFINE YOUR SERVICES], as well as [DESCRIBE OTHER THINGS YOU CAN DO FOR THEM].

It really fills me with gratitude knowing that I get to share spaces like this with you! I’d like to take the time to encourage you to keep showing your support to communities and platforms such as this.

Feel free to leave a message for any concerns and I’d be more than happy to help you out in any way I can!

Cheers,

[Your Signature/Name/Logo]

BONUS:

Subject Line:

Our Journey Starts Today

Greetings:

  • Hi there!
  • Greetings!
  • Howdy!
  • How have you been?
  • Hey there!
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